Ernesto Escobedo is a journalist who graduated from Tec de Monterrey, Campus Ciudad de México. Since 2006, his professional career has spanned various areas such as journalism and digital consulting, as well as the direction of print and digital publications such as Esquire and GQ Mexico and Latin America.

He is currently a co-founder of COMA, a digital production company that helps to innovate communication for companies and brands through content designed for various digital platforms.

COMA has stood out for helping brands and services with successful communication strategies. It has worked with important brands such as American Express, Citibanamex, Walmart, Champion, Liverpool, Marriott, Mercedes-Benz, and PepsiCo, among others.

What is COMA?

COMA is a machine for innovation in communication for companies and brands. It can contain content designed to organically integrate into digital platforms, favoring entertainment and service provision, with the aim of increasing brand awareness on social networks.

SECTUR was the first project developed by COMA, creating a community notable for its positive character towards the inhabitants and tourists of Mexico City. Subsequently, they created digital strategies for consumer brands, car manufacturers, financial services, restaurants, gyms, parks, hotels, and real estate.

In terms of digital production and innovation, they have created concepts and produced promotional materials for Bimbo, 3M, Harpic, Great Value, Ariel, IB Group, and Mapfre, among others.

The objective of COMA is to provide unique, entertaining, and valuable content for social networks that generates a positive impact on users and favors long-term growth.

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